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Strategic Planning | Process Improvement | Market Analysis Workshop Services | Regulatory Analysis | Marketing Communications
Insight Consulting is pleased to offer these speaking opportunities, at no charge, to your business audience in the Chicago and Indianapolis areas. For more information, contact us. Money Really Does Grow On Trees Marketing your business, like planting a forest, is a series of events over time where different seeds are planted, watered, nurtured, pruned and harvested. What types of seeds should you plant so that your marketing efforts bear revenue? Learn about understanding your business environment, developing your strategy, and implementing your marketing plan. Several different types of marketing initiatives are discussed. Ten Insights for Marketing Your Small Business Whether you are just starting out or have been in business for some time, these ten insights for marketing your small business can help you reach your customers more effectively. Topics explored include the value of creating a marketing plan, how to perform a SWOT (strengths, weaknesses, opportunities, and threats) analysis, the elements and application of marketing strategy, why you need a web site, tools for measuring marketing effectiveness, and how to take the range of marketing possibilities and determine which choices are best for your business. This is an interactive, practical, hands-on approach for learning techniques to grow your business. Using the Internet to Market Your Business Do you want to know more about how to use the Internet to attract and retain customers and increase sales? Want to know if your business needs a web site? How to increase your search engine ranking? What your competitors are doing? Learn the elements of good web design, how to use the Internet to effectively promote your business, methods to generate leads, and how to use the Internet to check up on your competitors. Our Audience We have presented these topics at chambers of commerce, business associations, and educational forums including:
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